Leadership

2025 District Officers and Nominating Committee

PRSA’s Sunshine District board is composed of the District officers, along with presidents, assembly delegates, and presidents-elect (non-voting) representing the seven chapters throughout Florida. The District officers are nominated by the District Nominating Committee and voted in by the Sunshine District Board.

Chair

Denise Graham (North Florida Chapter)

On Ideas, Inc.
Member since 2003
North Florida Chapter
Email

Chair-Elect

Victor Aimi, APR (Ft. Lauderdale Chapter)

Verb Company
Member since 2015
Ft. Lauderdale Chapter
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Treasurer

Rich Donley, APR (Orlando Chapter)

AdventHealth
Member since 1998
Orlando Regional Chapter
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Secretary

Kaley Infield, APR (Tampa Bay Chapter)

Hillsborough Community College
Member since 2012
Tampa Bay Chapter
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Immediate Past Chair

Lauren Leetun, APR (Orlando Chapter)

Foundry Commercial
Member since 2008
Orlando Regional Chapter
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District Committees

The Sunshine District has several committees whose chairs are appointed by the District Chair.

APR Chair: Jennifer Trefelner, APR, CPRC (Palm Beach Chapter)
Communications Co-Chairs: Ashley Baker, CNP (Orlando Chapter) and Alexandra Booth (Tampa Bay Chapter)
PRSSA College Relations Committee – Heather Wilson (Orlando Regional Chapter), Lauren Venoy (North Florida Chapter)
Radiance Awards Co-Chairs: Nathaniel Derrenbacher (Miami Chapter) and Nicolette Sewell (Orlando Regional Chapter)

Chapter Leaders

The presidents and president-elects from each of the seven Florida PRSA chapters are voting members of the Sunshine District Board. Assembly delegates are non-voting members of the District Board.

GREATER FORT LAUDERDALE

Toby Srebnik – President

GULF COAST

Michelle Mambuca – President

MIAMI

Agustina Goldbaum – President

NORTH FLORIDA

Ashley Williams – President

ORLANDO

Veronica Figueroa, APR – President

PALM BEACH

Morgan Biggs – President

TAMPA BAY

Justin Herndon, APR – President

National Nominating Committee

The Nominating Committee is elected by the District Board and seeks the representative(s) from the district for the national board. Alternates are also selected to assist the representative.

Representative: Denise Graham (North Florida Chapter)

District Nominating Committee

The District nominating committee chaired by the Immediate Past Chair and includes two additional current or past District board members, who are members of Chapters in the District. The committee is charged with selecting a diverse slate to represent the entire Sunshine District.

Chair: Lauren Leetun, APR (Orlando Regional Chapter)